AI sales operating system
A CRM stores what already happened. ZAPLIA runs the sale — and you direct it.
First against the tools you're probably already using. Further down, against two real brands with their published prices.
| ZAPLIA | Traditional CRM | Spreadsheet | Rules-based chatbot | WhatsApp Business alone | |
|---|---|---|---|---|---|
| Answers WhatsApp without you typing | Depends / partial | ||||
| Knows your real catalog and prices | Depends / partial | ||||
| Formal quote from the chat, with your catalog (you pick, ZAPLIA builds it) | |||||
| Logs every conversation as a customer | Depends / partial | ||||
| Books appointments and sends reminders | Depends / partial | ||||
| You can jump into any conversation | N/A | N/A | Depends / partial | ||
| Several salespeople, one shared inbox | |||||
| Needs someone to type it in by hand |
Swipe the table left to see the other columns →
This table compares by type of tool, not against a brand. The brand comparison is below, with prices and links to verify them.
Compared with real tools
List prices published by each company on their own site, checked on August 22, 2026. They can change: the links go to their pages so you can verify.
| ZAPLIA | Leadsales | Kommo | |
|---|---|---|---|
| Do they charge per salesperson? | No, your team is included according to your plan | Includes 3 to 5 depending on the plan; extras cost more | Yes, pricing is per user |
| AI assistant in the base price | Included | Not in the Basic plan. In Professional ($133 USD) it's free the first month; after that it starts at $87 USD per month | Includes AI credits depending on the plan |
| Lowest published price | $149 MXN per month (Emprende plan) | $97 USD per month (Basic plan) | $15 USD per user per month — their blog announces it goes to $25 on September 1, 2026 |
| Currency you're charged in | Mexican pesos | US dollars | US dollars |
| Minimum commitment | Month to month | Month to month | 6 months — no monthly payment offered |
We don't charge per seat, and AI comes included — no separate add-on like Leadsales charges.
Leadsales · Kommo · Kommo (price change notice)
When another one suits you better
- If you need a tax-stamped invoice for the Mexican SAT: we don't issue them yet. We store your tax ID for when we do, but today we can't give you a CFDI.
- If you want a huge catalog of ready-made integrations: Kommo has spent years building one and we're just getting started.
- If it reassures you to buy from a company with years of history and large support teams, they have that and we don't yet.
We compare price, billing model, and whether AI is included because those are public, verifiable facts. We don't compare quality or speed: that would take tests we haven't run, and we're not going to invent them.
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